Women, Wealth & Faith with Julie Wilson

Friday, May 29, 2026

184 trillion dollars is changing hands over the next two decades — and 70% of it is coming to women who, by and large, don't feel ready for it. The average age of a widow is 59. 95% of women will be the primary financial decision-maker for their household at some point. And yet most women are still sitting on the sidelines when it comes to money. Julie Wilson, president of Women Doing Well, joins Brian From to talk about what the data shows, why the real issue isn't financial literacy but values and purpose, and what actually happens when a woman engages in her family's finances — spoiler, her husband said he finally didn't feel so alone. Julie also challenges pastors directly: if your church doesn't have a strategy for women and wealth, your congregation will start suffering as women become the primary financial decision-makers — and they won't come to you for help if you haven't built the relationship first. A practical, grounded conversation about stewardship, marriage, and what it looks like to manage money in alignment with your faith. Learn more at womendoingwell.org.

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